The latest attempt by a politician to punish Chick-fil-A for its stance on traditional marriage seems to be backfiring spectacularly.
New York City Mayor Bill de Blasio called for a boycott of the popular fast food chain on May 3rd, just as the company was preparing to open a third location in Queens.
“I’m certainly not going to patronize them and I wouldn’t urge any other New Yorker to patronize them. But they do have a legal right,” de Blasio said at a press conference.
New York City Councilman Danny Dromm echoed the call for a boycott.
“Chick-fil-A is anti-LGBT,” Dromm said in a statement. “This group imparts a strong anti-LGBT message by forcing their employees and volunteers to adhere to a policy that prohibits same-sex love. It is outrageous that Chick-fil-A is quietly spreading its message of hate by funding these types of organizations.”
Outrageous or not, New Yorkers seemingly ignored the calls for a boycott and continued to make Chick-fil-A one of the most popular fast food chains in New York City. The New York Post reported that Chick-fil-A locations in the Big Apple average sales of $3.15 million per year at each store. The closest competitor was McDonald’s, which earns around $2.5 million per store.
This fact clearly has not been lost on senior Chick-fil-A management. According to Fox News, Chick-fil-A plans to open 12 new locations across New York City in the next year.